a/b see
A conversation-first landing page experience that helps businesses replace static forms with dynamic, AI-powered qualification flows.
Visit a/b see
Itay Shenberger
I build digital projects that combine data, marketing, technology, and human experience.
I'm an entrepreneur, digital strategist, and hands-on builder working across SaaS products, marketing technology, analytics, and impact-driven platforms.
My work sits between strategy and execution - turning ideas into products, user journeys, data systems, and digital experiences that people can actually use.
Projects
Slice (with Foody & Reshet 13)
A digital-physical learning experience that turns rich online content into a tangible journey through a hands-on kit delivered to the customer's home.
Visit Slice
Hostages Families Forum
🎗️ #BringThemHomeNow I led digital marketing, fundraising, and product-based campaigns that brought the hostages' stories into homes, public spaces, and national moments while supporting large-scale donation efforts.
Visit Bring Them Home Now
Give a Day
A social-impact platform that enables employees to donate a vacation day to a meaningful cause.
Visit Give a Day
MadGrowth
Helped build and lead MadGrowth's digital growth and analytics practice, supporting leading companies across marketing, analytics, and business strategy - and continue to lead selected client projects today.
Visit MadGrowthComing soon
Fix Guide
An AI-powered website experience for home-service businesses that turns vague traffic into clearer intent, better-qualified leads, and more actionable service requests.
Visit Fix GuideWhat connects my work
Across these projects, I keep coming back to the same questions:
- How can digital experiences feel more personal, useful, and human?
- How can data and technology help people make better decisions?
- How can marketing become less noisy and more meaningful?
- How can simple interfaces help people act, learn, donate, decide, or connect?
Let's connect
I'm open to conversations around digital products, AI interfaces, growth systems, analytics, and meaningful technology projects.
For collaborations, consulting, new projects, or simply to connect - feel free to reach out.